ABOUT US2019-03-26T23:14:32-06:00

About Us

Striving for higher levels of team performance and personal growth.

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CBST Adventures’ Story

Since 1994, CBST Adventures has been creating innovative team building adventures that inspire individuals and groups to step outside of themselves and strive for higher levels of performance and development. We pride ourselves on creating experiences, activities, exercises and adventures that seamlessly and directly transfer to everyday dynamics in both professional and personal settings.

We have more than fifty strategic outdoor and indoor team building, experiential leadership, and community impact engagements with the ability to customize our programs to support your specific conference themes and agendas. Our approach is to combine detailed execution of the business world with the infectious enthusiasm of the outdoor and organizational development industries.

CBST Adventures highlights the best of what the Rocky Mountain region has to offer and maximizes your team’s resources to foster transformational experiences and lasting memories. We also can facilitate our exciting adventures beyond the Rocky Mountain region by request.


CBST Adventures’ Mission:

We strive to create transformational adventure experiences that build world-class teams, positively impact communities, and develop individuals through experiential learning.

CBST Adventures’ Values:

Meet Our Team

Jay Irwin
Jay IrwinCEO

After a fruitful and successful 23-year career in the computer software industry, something big was on the horizon – Transformation.

An adventurous soul who’s determined to inspire through wilderness experiences, Jay’s transformation from the computer software industry to experiential leadership development didn’t happen overnight. While working with some of the largest computer software companies in the world, Jay started to realize his experience leading and inspiring companies to enhance their productivity and success via software solutions could be easily translated to his main passion…The Wilderness.

In a moment in time, that realization almost never came to fruition. After a morning skiing in the backcountry of Colorado, Jay found himself in the wrath of an avalanche. During the 8-hour struggle in the snow and debris, visions of his family kept his heart warm and as he was pulled out and on his way to surgery, a new life perspective came to fruition – Transforming lives through Adventure.

After a lengthy recovery, Jay set out on a year-long sabbatical to reconnect with the things in his life that mattered, his family and his love of adventure. As the trip came to a close, Jay knew his next step and started to build the pathway of combining his love of adventure with the desire to make a positive difference in the lives of others. Jay now teaches audiences, from inner-city youth to C-Suite executives, how to bring the gifts learned from wilderness experiences into daily life to create powerful and long-lasting change.

Jay is an avalanche survivor, Ironman finisher, avid skier and backpacker, and a foolhardy mountain biker, but his underlying passion is being a dedicated father. Jay is also a board member of cityWILD, a local nonprofit bringing adventure and leadership to culturally diverse inner-city youth.

Chris Cloonan
Chris CloonanEvent Manager

In some cases, people find their career path by taking tests and being led by administrators in high school and college. Others find their calling when they finally slow down and see what is right in front of them. For Chris, his decision to enter the event management space was an easy one.

It all started in 2002 when Chris found himself among 100,000 concert patrons at the first Bonnaroo Music and Arts Festival. The sheer size of the event was overwhelming at first, but soon his brain was dissecting how the event was put together -the logistics, the planning, the execution. That was the weekend where he truly found his calling -Event Operations Management. Soon after, Chris dove into this dream. He found himself local music-related event positions and made his return to Bonnaroo in 2004 as a staff member. For the next three years, Chris focused on learning the in’s and out’s of the event industry under the wings of his mentors.

In 2007, he moved to Boone, North Carolina, to attend Appalachian State University and major in Corporate Public Relations. During his time at the mountain university, he was a member and leader of the Appalachian Popular Programming Society. Thanks to his advisor, Randy Kelly, he honed his ability to put together large events and assisted in leading the campus’ largest student-funded organization. It was this experience that led Chris to participating in building some of the largest music events in the world.

After years of designing and executing corporate and music-related events, Chris wanted to bridge the gap between his other passions, the wilderness and building community, and his love for creating events. Not knowing where exactly where to turn, he randomly found CBST Adventures. All it took was one discussion with CEO, Jay Irwin, before Chris knew that this new perspective on events was his true calling.

Chris now resides in Golden, CO, where he loves to spend his spare time traveling, seeing live music, and exploring the Colorado landscape with his girlfriend and dog, Olive.

Kirk Bailey
Kirk BaileyEvent Manager

Kirk grew up in Arvada, and has called Colorado his home for over 40 years! He has a Bachelor’s Degree in Exercise Science from Colorado State University, and a Master’s Degree in Physical Education from the University of Northern Colorado. His true passion is helping others and making an impact in their lives having served in such roles as a Personal Trainer, League and Recreation Director, Fitness Equipment Representative, and now as an Event Manager for CBST Adventures. In his spare time, Kirk enjoys traveling the world with his lovely wife Ashley and lists the climbing of Mount Kilimanjaro his greatest adventure to date. His hobbies include hiking, biking, backpacking, pickleball, and spending time with family and friends. Kirk and Ashley reside in Denver with their dog Jackson.

Mark Hojegian
Mark HojegianDirector of Sales

Mark grew up in New Jersey and has lived in Colorado since 1998. He discovered his love for the outdoors in the mountain town of Blacksburg, VA while earning an engineering degree from Virginia Tech in 1995. In past careers, he’s handled logistics for manufacturing plants, enjoyed working in the bicycling industry, and has been a productive real estate agent. Mark’s experience with complex objectives, dynamic schedules and collaborating with partners has flourished in a world of adventure consulting.

He has been with CBST Adventures since 1996 and now assists the drive of the Sales efforts of the company. His love for visiting valued clients and appreciation for impactful outdoor team adventures show in the results of his hard work.

When Mark isn’t behind the computer or working with a client, he’s spending time outdoors with his family, investing in real estate, mountain biking, running and enjoying the quintessential Colorado lifestyle.

Claudine Nordon
Claudine NordonFacilitator

Claudine thrives in inspiring individuals and teams toward clarity and breakthrough to be their personal best. Since 1995, she has been in the wellness and sports industry including corporate wellness, college football, youth sports, recreation, and senior services. A graduate of Northern Arizona University, Claudine has a B.S. with a minor in Psychology. She also has a M.A. in Sports Administration from the University of Northern Colorado.

In 2005, Claudine was introduced to the Appreciative Inquiry process for facilitation and strategic planning for Boulder County Aging Services. She was integral in the implementation of that strategic plan for Boulder County and the City of Louisville that continues to this day. In 2009, she was certified as a Facilitator through the Paterson Center and launched her own business facilitating LifePlans and workshops. The Paterson Center principles on “The Art of Facilitation” is what laid the foundation for Claudine’s passion to facilitate dynamic, interactive interpersonal growth and team-building. With that, she joined CBST Adventures as a Lead Facilitator advancing their mission to transform teams through adventure. She has worked with smaller local groups such as Town of Frisco, NWCOG, and Vail Resorts to larger, global corporations such as GE Healthcare, OtterBox, and Underwriters Laboratory.

In 2016, she was introduced to CSU Extension’s Family Leadership Training Institute (FLTI) training and curriculum. Most recently, she has added Emotional Intelligence (EI) to her practice. Claudine is a certified administrator of Emotional Intelligence (EI) assessments and workshops including EQi 2.0, EQ 360, and Team Emotional and Social Intelligence (TESI). Her passion for clarity and breakthrough is what drives her facilitation style to integrate emotional intelligence and a game plan into team-building and leadership development.

Claudine, her husband, two daughters, mother, and spunky dog live in Summit County, Colorado where they all enjoy outdoor adventures on the lake, in the mountains and on the trails.

Amy Reichlin
Amy ReichlinFacilitator

Amy Reichlin (amyreichlin.com) is a certified leadership coach, facilitator, trainer, and strategist with 28 years of experience in a wide range of settings (technology, consumer products, healthcare, advertising, finance, and education). Amy has earned an MBA (Kellogg), Masters in Psychology (Naropa University), a Coaching Certificate (ChoicePoint), Mindfulness Certificate (Search Inside Yourself Leadership Institute) and is certified in the Leadership Circle Profile 360 Assessment Tool. She is an avid mentor at several startup accelerators, most actively Techstars and Mergelane, and serves on the board of the YWCA, She is a prolific public speaker, most recently at Tech Garden, the Women In Technology Annual Conference, Boulder Techstars Demo Day, Boulder Startup Week, and Denver Startup Week. Amy delights in combining her understanding of business, neuroscience, and human behavior with her insuppressible optimism, creativity, and love of people to create rich, enjoyable learning experiences that stick. The combination of eclectic experience and passion enable her to create relevant and enjoyable programs that enable transformation beyond her clients expectations.

Amy Terry
Amy TerryFacilitator

A fourth-generation Colorado native, Amy is passionate about combining her love of the outdoors with her passion to help others discover and live into their full potential. She is thrilled to be part of the incredible team at CBST and to support the mission of creating transformational adventure experiences, as well as the community outreach impact. Amy has been a facilitator and guide since 2016 and has worked with companies like Snooze, Google, HP, GE Healthcare and Morton Publishing. Amy is a Certified High Performance Coach, Certified NLP Practitioner, a NASM Certified Personal Trainer, Fitness Nutrition Specialist, Behavior Change Specialist, Certified P90X Instructor, and earned a Bachelor’s Degree in Business in the area of Finance from Regis University -I guess you could call her certifiable.

If you want to track Amy down on a weekend, you might find her running the local charity 5K or half marathon, riding her bike or climbing a mountain. Amy believes in the unlimited potential and power of the human spirit and loves sharing her enthusiasm, knowledge and leadership with fellow adventurers.